On-Trend Products

THE KEY TRENDS SHAPING THE BREAD INDUSTRY TODAY

On-Trend Breads That Meet Modern Tastes

Gonnella stays ahead of the curve by combining market insights with decades of baking expertise to develop breads that align with emerging consumer tastes. From elevated sandwich carriers to globally inspired flavors, our products are crafted in response to market and consumer trends and insights. We don’t just follow what’s next—we help shape it, launching innovative bread solutions just as curiosity and demand begin to rise. With Gonnella, you’re always one step ahead of the trend curve.

GLOBAL BREADS

Satisfy the Cravings for Global Flavors

Consumers are craving bold, globally inspired flavors—and menus and retail shelves are responding with a rise in spicy, ethnic, and regional offerings. Gonnella makes it easy to meet this demand with globally influenced breads that bring variety and excitement to any menu. From authentic textures to versatile formats, our breads help you serve up worldwide flavor with ease.

0 %

of consumers are interested in global breads.2

+ 0 %
growth of Cuban Bread on the menu over the past 4 years 3
0 %

of all foods, beverages, and ingredients are expected to be outperformed by Telera over the next 4 years.4

+ 0 %
growth of Naan on the menu over the last 4 years 3

Sources:

1 Innova Category Survey 2023, Compiled by Kerry 2024
2 “The Global Issue” Report, Compiled by Kerry 2024
3 Datassential, Compiled by Kerry 2025
4 Datassential SNAP Food Profile 2025, Compiled by Kerry

Sources:

1 Innova Category Survey 2023, Compiled by Kerry 2024
2 “The Global Issue” Report, Compiled by Kerry 2024
3 Datassential, Compiled by Kerry 2025
4 Datassential SNAP Food Profile 2025, Compiled by Kerry

A VARIETY OF GLOBAL BREADS FOR ALL YOUR CUSTOMERS TO SAVOR

SANDWICH CARRIERS

The New Standard in Sandwich Carriers

Serve up the best on-trend, premium bread carriers for sandwiches—expertly crafted for foodservice and available in both frozen dough and baked frozen formats. Whether baked fresh on-site or thawed and served, these breads consistently deliver the fresh-baked taste, texture, and quality customers expect. Designed to perform in demanding foodservice settings—including hot cases and ready-to-eat deli displays—they’re perfect for both hot and cold sandwich applications.
 

PRETZEL

+50% growth over past 4 years and are being leveraged for signature burgers, elevated chicken sandwiches, and upscale LTOs.1

CIABATTA

Top 5 in specialty bread—elevating sandwiches and premium menu items.2

BRIOCHE

+14% menu growth over past 4 years. Brioche has emerged as the dominant premium sandwich carrier—versatile across meals.2

PRETZEL

+50% growth over past 4 years and are being leveraged for signature burgers, elevated chicken sandwiches, and upscale LTOs.1

CIABATTA

Top 5 in specialty bread—elevating sandwiches and premium menu items.2

BRIOCHE

+14% menu growth over past 4 years. Brioche has emerged as the dominant premium sandwich carrier—versatile across meals.2
BOLILLO

BOLILLO

45% of consumers are interested in global breads such as Bolillo rolls.2
TELERA ROLLS

TELERA

Telera Roll is expected to outperform 62% of all other foods, beverages, and ingredients over the next 4 years.3

foodservice bakery products sub sandwiches on a counter

SUB BUNS

+12% growth of Subs on the menu in the past 4 years; predicted to outperform 84% of all foods, beverages, and ingredients over the next 4 years.4

Sources:
1 Kerry Pretzel Insights, Circana SupplyTrack 2024
2 Datassential, Compiled by Kerry 2025
3 Datassential SNAP Food Profile 2025, Compiled by Kerry
4 Datassential, January 2024

TELERA ROLLS

TELERA

Telera Roll is expected to outperform 62% of all other foods, beverages, and ingredients over the next 4 years.3

foodservice bakery products sub sandwiches on a counter

SUB BUNS

+12% growth of Subs on the menu in the past 4 years; predicted to outperform 84% of all foods, beverages, and ingredients over the next 4 years.4

BOLILLO

BOLILLO

45% of consumers are interested in global breads such as Bolillo rolls.2

Sources:
1 Kerry Pretzel Insights, Circana SupplyTrack 2024
2 Datassential, Compiled by Kerry 2025
3 Datassential SNAP Food Profile 2025, Compiled by Kerry
4 Datassential, January 2024

SOURDOUGH BREADS

Great Sourdough starts with Gonnella

Sourdough has experienced strong, sustained growth over the past decade, driven by rising health consciousness, the artisanal food movement, and a surge in demand during the 2020 pandemic. Sourdough has seen an impressive 18% increase on menus in the last 10 years,1 and its momentum is still growing. Now is the ideal time to capitalize on this growing trend with our broad and versatile range of sourdough offerings.

Our sourdough breads are crafted to satisfy today’s consumer preferences, with balanced flavor profiles that appeal to a wide audience. Consumers love sourdough for its robust, fermented character, subtle fruity notes, soft and airy crumb, and moist texture. We make it easy to bring this timeless favorite to your menu or retail shelves with a lineup of core sourdough breads that are as versatile as they are delicious, crafted for every customer to enjoy.

MILD SOUR
Flavor Profile:
Our mild sourdough has a yeasty aroma, delicate fruity sour notes and a soft, airy interior crumb with a crisp crust.

Gonnella Items:
Sour Round Dough
Sour French Bread Dough

Flavor Profile:
This smooth-bodied, nutty, mellowly fruity sourdough has a clean finish and fresh toasted crust.

Gonnella Items:
San Francisco Sourdough Round Dough
2# Sourdough Bread Dough
CL 2# Sourdough Bread 5/8” SL

Flavor Profile:
Our most distinguished sourdough is complex and pungent with a tangy aftertaste. The hearty crust reveals a soft, light interior texture.

Gonnella Items:
CL Sourdough Round Dough
CL Sourdough Baguette Dough
Cl Sourdough Bread SL LBL

Flavor Profile:
Prominent rye flavors redolent with caraway provide a toasty, almost smoky loaf with an airy, soft center.

Gonnella Items:
Sour Rye Bread w/SD Dough

Source: 1 Datassential Sourdough Snap food profile 2024, compiled by Kerry

A VARIETY OF SOURDOUGH BREADS FOR ALL YOUR CUSTOMERS TO SAVOR

CLEAN LABEL BREADS

Clean Breads Raised Responsibly

At Gonnella, we believe nature just tastes better, pure and simple. When nature gives you such delicious ingredients to work with, the key is to keep it simple.

For Gonnella, it all starts and ends with:

  • Ingredients from farmers and suppliers who share our high standards of quality
  • Sourcing as close to home as possible
  • Sustainable agricultural and manufacturing practices that minimize our impact on the Earth
  • Improving health and well-being while maintaining outstanding taste and texture
BENEFITS
  • Simple, Real Ingredients
  • Vegan-friendly/Plant-Based
  • Never-any List
  • Sustainable Palm Oil (RSPO)
  • Kosher/Pareve
  • Minimal GMO Ingredients
  • Artificial Preservatives, Flavors or Colors
  • High Fructose Corn Syrup (HFCS)
  • Bleached Flour
  • Trans Fats
  • Nuts & Sesame Seeds
  • Dairy

Sources:
1 Innova Global Clean Label Trends March 2025
2 Nielsen survey quoted in Food Chain Magazine, the Future of Clean Label Ingredients in Food Production, 2024
3 Innova Category Survey 2024
4 Bakery Trends 2025: Global Market Overview”, Innova Market Insights 2025
5 Innova Trends Survey 2023

75%

of Global Consumers are willing to pay more for products that promise Clean Label attributes.2

28%

of Consumers are influenced by Whole Grain/Multigrain Claims.3

21%

of new bakery launches had a plant-based claim over the last year.4

1 in 6

Americans now associate clean label with environmentally friendly positioning.5

GONNELLA’S CLEAN LABEL OFFERINGS

Clean Frozen Dough

CLEAN BAKED FROZEN

CLEAN LABEL BREADS

Clean Breads Raised Responsibly

At Gonnella, we believe nature just tastes better – pure and simple. When nature gives you such delicious ingredients to work with, the key is to keep it simple.

For Gonnella, it all starts and ends with:

  • Ingredients from farmers and suppliers who share our high standards of quality
  • Sourcing as close to home as possible
  • Sustainable agricultural and manufacturing practices that minimize our impact on the Earth
  • Improving health and well-being while maintaining outstanding taste and texture
BENEFITS
  • Simple, Real Ingredients
  • Vegan-friendly/Plant-Based
  • Never-any List
  • Sustainable Palm Oil (RSPO)
  • Kosher/Pareve
  • Minimal GMO Ingredients
  • Artificial Preservatives, Flavors or Colors
  • High Fructose Corn Syrup (HFCS)
  • Bleached Flour
  • Trans Fats
  • Nuts & Sesame Seeds
  • Dairy

Sources:
1 Innova Global Clean Label Trends March 2025
2 Nielsen survey quoted in Food Chain Magazine, the Future of Clean Label Ingredients in Food Production, 2024
3 Innova Category Survey 2024
4 Bakery Trends 2025: Global Market Overview”, Innova Market Insights 2025
5 Innova Trends Survey 2023

75%

of Global Consumers are willing to pay more for products that promise Clean Label attributes.2

28%

of Consumers are influenced by Whole Grain/Multigrain Claims.3

21%

of new bakery launches had a plant-based claim over the last year.4

1 in 6

Americans now associate clean label with environmentally friendly positioning.5

GONNELLA’S CLEAN LABEL OFFERINGS

Clean Frozen Dough

CLEAN BAKED FROZEN

SMALLER LOAVES

Smaller Loaves, Greater Flexibility

Smaller loaves are gaining popularity as consumers become more mindful of food waste and portion control. Many shoppers are opting for compact bread options that better match their household size, eating habits, and health goals. This shift reflects a growing preference for freshness, reduced waste, and more intentional, balanced consumption. As a result, demand for smaller, high-quality loaves continues to rise across both retail and foodservice channels.

on trend bakery products smaller loaves banner with statistic

57%

OF CONSUMERS

are concerned about food waste 1

NEARLY 1 IN 5

skip buying bread on their next trip after they had to throw away bread 2

MILLENIALS & GEN Z

42% of Gen Z and 38% of Millennials express interest in smaller sized and single-serve bakery products 3

ARTISAN BREADS

Artisanal and Authentic

Consumers are increasingly drawn to artisan and traditionally crafted breads that offer unique flavors, textures, and a focus on quality ingredients and traditional baking methods. We use a true, handcrafted artisan process for our Ciabatta, Pretzel, Bolillo, Telera, Focaccia, and French breads and baguettes. Our artisan process makes each bread unique. Consumers who appreciate a premium eating experience will find these breads irresistible. While our frozen dough items allow you to create an artisan product and experience on-site, these baked frozen items are handcrafted at our artisan plant using time-honored baking methods that reflect true artisan tradition.

TRUE ARTISAN CIABATTA

Gonnella’s ciabattas are made with a poolish starter and cold-proofed in our special fermentation room.

With a light and airy crumb and moist interior, Gonnella Ciabatta is the perfect bread for any sandwich, any time of day.

AUTHENTIC BAVARIAN PRETZEL

Crafted in the time-honored tradition, our pretzels boast a deep brown, chewy crust, a lustrous sheen and that beloved classic German soft pretzel flavor. 

Experience the perfection of our traditional Bavarian pretzel breads–from breakfast to dinner and every snack in between!

on trend bakery products

Source: 1 Bakery Trends 2025: Global Market Overview” , Innova Market Insights, 2/24/25

A VARIETY OF ARTISANAL BREADS FOR CUSTOMERS TO ENJOY

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